Overview
- West End, Queensland
- Apartments & Retail Precinct
- Launched 2020
Montague Markets is an immersive environment designed as a landmark destination to live, shop & socialise in the heart of Riverside West End. This visionary showcase of contemporary architecture offers a range of urban retailers anchored by Woolworths, and a boutique collection of refined 1, 2 & 3 bedroom residences with over 2,000sqm of private recreational resort facilities.
Brand Story
Montague Markets was brought to market as a landmark lifestyle destination in West End. Through a strategic mix of print, digital, and immersive online experiences, MAMA Advertising created a cohesive campaign that captured attention, built desire, and drove strong market engagement.
Campaign Snapshot
Key selling campaign touchpoints
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Brand identity and key selling campaign messages
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Project brochure, masterplan, & floor plans
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Digital advertising campaign
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Local print advertising
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Full campaign management includes organic and social blogs
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Project landing page and full website
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Drone photography and video footage
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Video production
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Interactive campaigns via website
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Creative for e-direct mail
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Creative campaigns for cost per click advertisements
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Signage & billboards
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Weekly campaign results and monthly cost per sale reports
