MASTERPLANNED COMMUNITY SOLD OUT!
SUMMERLIN | BANYO
A thriving new master-planned community in Banyo in Brisbane’s north. Summerlin features a collection of townhouses, apartments, and a newly completed resident facilities including 4100sqm of green space, putting green, community garden, swimming pool, sun deck, yoga lawn, residents lounge with kitchen facilities and gymnasium.
Townhomes – SOLD OUT
Poolside Terrace Homes – SOLD OUT
Magnolia Apartments – SOLD OUT
Lily Apartments – SOLD OUT
Parkside Apartments – SOLD OUT
Jasmine Apartments Release One – SOLD OUT
Jasmine Apartments Release Two – SOLD OUT
STRATEGY
This multi-stage development stands as a remarkable ongoing showcase of successful digital marketing. The Summerlin brand has primarily centred its focus on creating a new sense of community for its residents. By narrating the story of living in this tranquil enclave of lifestyle and scenery, Summerlin has evolved into a vibrant residential address.
EXECUTION
- Names and Brand identities for this master planned community
- Launch the project into market
- Print and digital advertising campaigns
- Database & E-Campaign management
- Design and manage the project website
- Creative for EDMs, direct mail, print advertisements, on site signage & billboards
- Event collateral & sales display centre