
FIRST 4 STAGES SOLD OUT!
SUMMERLIN | BANYO
A thriving new master planned community in Banyo in Brisbane’s north. Summerlin involves a collection of 3 bedroom townhouses, 2 & 3 bedroom apartments, and a newly completed resident facilities including 4100sqm of green space, putting green, community garden, swimming pool, sun deck, yoga lawn, residents lounge with kitchen facilities and gymnasium.
Townhomes – SOLD OUT
Poolside Terrace Homes – SOLD OUT
Magnolia Apartments – SOLD OUT
Lily Apartments – SOLD OUT
Parkside Apartments – NOW SELLING
STRATEGY
This multi-stage development has been an incredibly successful ongoing example of digital marketing. The Summerlin brand focused largely on the essence of a new community for residents to become part of. Presenting the story of living in this serene pocket of lifestyle and scenery, Summerlin has become a total invigorated residential opportunity
EXECUTION
- Project creation and brand identity
- Print and digital campaign
- Campaign management
- Project website
- Creative for direct mail, print advertisements, signage &
public relations initiatives - Event collateral & sales display







